CASE STUDIES

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Going the extra mile: PPC for hotels

For multi-unit hotel brands with locations all over the UK, it’s very important that potential guests can find the most relevant venues via search engines – and then enjoy a logical, accessible user journey. We helped a major hospitality company make this happen.

Digitising a TV campaign

Our task was to build an engaging digital layer into Harvester’s Chef Wars campaign, which was based around a TV ad promoting the brand’s family-friendly credentials and customisable food offering. In the ad, a young brother and sister – dressed as mini Harvester chefs – battle it out to persuade viewers that his or her menu options are the best.

Real-time survey success

Casual-dining brand Harvester was looking for a streamlined way to capture real-time customer feedback – in this instance, on the quality of its famous salad bar – while making the process more involving and interactive for the user.