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10 useful tips for LinkedIn

It’s been over a week since Social Day 2018 and we’re still bursting with insights from the three-day event. This week we have turned our attention to LinkedIn and how it can help build brands. When it comes to social media marketing, it’s often overlooked, and businesses struggle to understand how it can fit into their overall strategy.

GDPR: Keep calm; Think Cookies

There are so many different aspects to The GDPR that it can be easy to forget about something as humble as the cookie. We’re shining a light on them this week to make sure that you know how the cookie crumbles.

Your 5-step guide to email testing

With so many emails flying about nowadays, it’d be silly to not be testing what works best for your subscribers. Even simple A/B testing can be highly effective and increase email engagement and conversions. Time to get testing.